Today, Detroit rock band Protomartyr released the music video for their new single, “Feed the Sewer.”
The track is the second single from the band’s forthcoming seventh album, Hotel Usona, due out September 25, 2026, via Domino Recording Co.
“Feed the Sewer” is a heavy, loud, and explosive alternative rock track driven by crushing guitars and an intense sense of unease. Its powerful sound perfectly complements the song’s dark themes surrounding artificial intelligence, surveillance, technology, and humanity’s willingness to sacrifice the world for convenience.
Speaking about the track, vocalist Joe Casey said:
“The title comes from a line of dialogue in a Peter Greenaway movie. The sentiment of the song is that artificial intelligence is against humanity. The belief is that people are often willing to destroy the world in exchange for convenience. The lyrics are the usual mish-mash of political fears, personal grievances, literary references, and poop jokes. The music is very loud, like a data center.”
Directed by Andrew Theodore Balasia, the accompanying music video explores loneliness and surveillance in the digital age.
Set within a motel, the video transforms each room into a disturbing reflection of modern data collection, where guests willingly surrender their privacy while being watched by strangers.
Balasia explains:
“Loneliness in the age of surveillance is the theme we explored for this video. The motel becomes a physical microcosm of data collection, each room a profile—each guest willingly paying to stay in a room that is being monitored by strangers. The banality of what’s being observed becomes its own source of unease, stripping away spectacle until all that remains is the dull, unsettling desire to connect with anything.”
With its thunderous guitars, politically charged lyrics, and unsettling visuals, “Feed the Sewer” offers another powerful preview of what to expect from Hotel Usona.
“Feed the Sewer” gets: 📷📷📷📷📷📷📷/10.
