Brad Sucks – In It to Win It (feat. Jason Lytle) [Listen]

How funny that this is the very first post for Ottawa’s Brad Sucks on this website.
Heard of him through social media and never been to his live shows due to other shows happening at the same time.
Still don’t know if he performs solo or has a backing band for his live show?
Need to thank certain PR emails that got my attention.
Anyways today, Brad Sucks dropped In It To Win It which features Jason Lytle of Grandaddy.
The leading single is taken from the upcoming album A New Low In Hi-Fi which comes out on June 10, 2021.
In It To Win It has that Hayden-esque influence and that mellow summer electro-rock pop vibe.

About the track:
This mellow rock song’s about giving up on your dreams. The verses are about my own struggles with staying on track with my music and my career, feeling worthy, feeling like success is attainable. The choruses are supposed to be blunt but ultimately kind self-talk. Like someone expressing concern but calling your behavior out for what it is.

The song also features Jason Lytle from Grandaddy, who’s been a musical hero of mine for decades, I wrote this song and then pitched it to him on Twitter and was overjoyed he liked it and wanted to do it with me. I’m a huge fan of his and he also famously struggled with success, gave up on Grandaddy at its peak and peaced out to live in the mountains in Montana for a decade or so but has recently made a comeback. I’ve thought about him often through the ups and downs of my own career and having him sing the chorus on this, ostensibly telling me not to give up is really big for me!


In It to Win It gets:
/10.

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