Toronto’s Weird Nightmare, the project of ex-Metz member Alex Edkins, has recently dropped the 80s inspired music video for “Pay No Mind.”
The third single is taken from the upcoming album Hoopla, which comes out on May 1, 2026 via Sub Pop (outside of Canada) and Dine Alone Records in Canada.
“Pay No Mind” is a classic-sounding rock and power-pop tune, pairing jangly guitars with a punchy rhythm section and Edkins’ laid-back yet melodic vocals.
The track leans into a retro feel while still carrying the gritty edge that fans of his previous work will recognize.
The accompanying video mirrors that nostalgic vibe, delivering colourful, stylized visuals that feel pulled straight from an ‘80s late-night music program.
About the track by Alex:
“We had a blast making this video with director Ryan Faist.
It was a nod to the Elvis Costello and the Attractions “Pump it Up” video and some early footage of the Buzzcocks on cable access TV.
“The lyric was lifted from an Atlantic City tourism t-shirt. “I’m so broke, I can’t even pay attention” struck me as a particularly accurate comment on modern life.
Obviously, the shirt is meant to be funny, but it felt quite dark to me. Due to the overwhelming onslaught of information and emotional baggage that comes with it, I think there is a tendency for people’s lives to become quite myopic.
As a coping mechanism, we become more and more insular, ignoring the world around us”.
Pay No Mind gets: 📷📷📷📷📷📷📷📷/10.
Weird Nightmare – Pay No Mind [Music Video]
