Today, British band Sorry unveiled the music video for “Echoes,” the fourth single from their upcoming album COSPLAY, out November 7, 2025 via Domino Recording Co.
The track blends moody alt-pop with brooding rock textures, delivering an atmospheric sound that lingers long after it ends.
About the track:
“Echoes” is a key moment on the album, inspired by a poem about the story of a boy shouting echo into a tunnel waiting for his reply.
Sorry then ran with this idea, and it became a song about losing yourself in love and “echo” becoming a third person in the middle.
You can’t tell if it’s them or you.
The hook is delivered like a mantra to live and die by, backed by some of the band’s most beautiful songwriting to date.
It marks a clear progression for the band, with overlapping references coalescing into one succinct, poignant moment.
Sorry’s Asha Lorenz says: “Meet me at the butterfly sanctuary. Echo.”
Echoes gets: 📷📷📷📷📷📷📷/10.
Sorry – Echoes [Music Video]
