Today, Canadian hip-hop duo Cartel Madras dropped the music video for Dream Girl Concept via Sub Pop Records and Royal Mountain Records.
The tracks which was produced by Jide (Toronto, ON) and Tyris White (Waco, TX) has a clubby house dance vibe to it.
A different side to Cartel Madras from their tough edge rap/hip-hop sound.
About the track:
”In 2021, so much seems illusory or bound to sensations pursued through technology. “Dream Girl Concept” is a moody, lush, cyber-funk letter to those feelings. Propelled by vaporwave, house, and hyper pop sensibilities, “Dream Girl Concept” had us experimenting in a sonic and visual landscape that is purely indulgent.”
They continue, “We have been writing to Tyris White beats for years, so it was amazing to get the chance to work with him for this project. We also teamed up again with Jide, producer of “WORKING,” who has mastered the art of building atmosphere.”
The video sees Eboshi and Contra grooving as AI androids with fluctuating battery life, while an outro cameo from Calgary Queen Desmond ‘Dayna’ Douglas juxtaposes the futuristic sounds and takes us into a lingering, glamorously vintage moment. Cartel Madras partnered with Finesse, an AI-powered brand, for the video’s outfit selection. “Dream Girl Concept” is Cartel Madras’ second single of 2021, and follows the release of “DRIFT” in January 2021.
The tracks are from their forthcoming project The Serpent and The Tiger, the third instalment of the Project Goonda trilogy (which includes 2018’s Trapistan and 2019’s Age of the Goonda)
Dream Girl Concept gets:
/10.
Cartel Madras – Dream Girl Concept [Music Video]
